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Benefits of Executive Coaching


Executive coaching is recognised in Perth as providing many benefits to those who utilise it, and studies were conducted in Australia as early as 2005. As executive coaching and other leadership development programs have gained popularity in Perth and across Australia, both business professionals and academic researchers have conducted surveys and studies to try and find out why executive coaching works so well.

Consequently, those of differing perspectives have reached a loose consensus of the benefits of executive coaching. These benefits are culled from many sources, and are those most commonly cited by executives, coaches, and researchers.

The most important benefit is professional feedback from an objective observer. While those in an office keep a business-like detachment, an executive coach can give personal feedback regarding performance. While everyone likes to hear about their strengths, a coach can also discuss an executive’s weaknesses in a constructive manner. Coaching, by its nature, is welcomed instead of being seen as a threat.

An executive coach has the advantage of being able to speak candidly and openly to peers and subordinates, and can collect accurate feedback concerning issues and performance. “Hot button” issues can be discussed much more constructively by an outside coach, because all concerned know that the only agenda is to provide the person being coached with opportunities and techniques to improve performance and become more valuable, to the company.

Because of the objective and candid nature of coaching, and the fact that a coach is coming from outside the office, problems and issues are often seen in new and different ways than they were before coaching. This can often lead to fast, effective solutions to problems that had previously plagued a company for months.

Coaching can help foster teamwork; with effective leadership, a staff can become a united force that focuses on solving problems instead of finding blame. Conflict is usually lessened, as employees and management improve their capacity to empathise with their peers, superiors, and subordinates. This is usually caused by increased understanding of the roles of others in solving problems and increasing performance.

Ultimately, executive coaching programs can help a workplace develop open channels of communication among employees and management, and can help a company’s leaders get everyone focused on the same task: improving the company.


Ron Cacioppe

Ron Cacioppe is the Managing Director of Integral Development and holds a BSc, an MBA and a PhD. He has taught in the Graduate School of Management at Macquarie University, Curtin University and the University of Western Australia.

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